How to create more personal and memorable experiences for your clients

At Holland Destination Management, we believe that creating meaningful experiences is the basis of lasting business relationships. The start of a new year is the perfect moment to set the tone for a powerful 2026. Here are four ideas to make your business relationships in 2026 more personal and valuable with a trip to the Netherlands, Belgium and Luxembourg.

Most of our work life happens behind a desk, filled with meetings, online calls, and routines. That’s why it’s so valuable to step out of that structure once in a while and experience something together.

A business trip to Benelux offers the perfect escape for your clients: away from the office, in an environment that naturally sparks new energy, inspiration and collaboration. Whether it’s a team trip abroad, a strategic session, a special dinner, or a creative workshop. The best ideas and strongest connections often happen outside the office.

Brainstorming by the sea, for instance, creates a completely different energy than brainstorming in a meeting room.

Tip: Choose a destination that reflects the company’s identity of your clients, from historic Amsterdam to peaceful Limburg, there’s plenty to choose from! Discover our destinations.

During a business trip or busniess event to the Netherlands, Belgium or Luxembourg conversations emerge that rarely happen in the office. People get the chance to know the person behind the title without screens, schedules or deadlines in between. Instead of talking only about projects and targets, you suddenly hear what drives someone, what they dream of, or what made them smile last weekend.

These are the moments when contacts turn into connections and collaboration improves.

Tip: Plan (small) shared moments for personal connection like a breakfast together, a post-meeting drink or a quick check-in without talking about work.

More companies are choosing trips and events that not only connect people, but also make a positive impact. That can mean working with local partners, selecting sustainable accommodations or organizing activities that give something back to the environment. This can easily be done at destinations within the Benelux.

This way your event becomes meaningful not only for your team, but also for the destination you visit.

Tip: Build connection through sustainability. Curious how we do this? Read more about our sustainable approach!

It’s almost here: 2026! A new year kick-off is the perfect way to start the year with energy and focus. It’s not just about presenting plans, but about inspiring, activating and connecting people.

Whether it’s a company-wide launch, an anniversary trip, or a client event, we turn the business goals of the company into unforgettable experiences in the Netherlands, Belgium or Luxembourg.

Tip: Start 2026 strongly with an experience in the Benelux that lasts!

Personal encounters and meaningful experiences form the basis of lasting business relationships. At Holland Destination Management, we help organizations create unforgettable meetings, journeys and events that connect, inspire, and activate. Shape tomorrow, today.

Take a look at our website or contact us for inspiration.